Feb 18, 2022 | Blog
Google reviews serve as the modern-day word of mouth for painting contractors. While many painting contractors understand how important reviews are, very few of them ask customers for reviews in a way that can provide the biggest benefit to their business. That...
Jan 14, 2022 | Blog
Google recently made a change in their search engine results pages that could exponentially increase the importance of actively managing your Google Business Profile (formerly known as Google My Business). It’s likely to significantly reward painting contractors who...
Dec 17, 2021 | Blog
With so many different ways to communicate with customers it can be difficult to juggle them all. The good news is that a recent survey sheds some light on how consumers prefer to be able to contact local businesses. The better news may be that the results of the...
Nov 29, 2021 | Blog
It’s easy for painting contractors to underestimate the stress and uncertainty that floods the minds of homeowners when it comes to getting their house painted. That’s especially true for experienced painting contractors. You may be in people’s homes, painting every...
Aug 6, 2021 | Blog
If you are like most painting contractors, you are as busy with work as you want to be right now. In fact, you might be much busier than you want to be. The last thing on your mind is generating more business. But in reality, times of packed schedules and business...
Jun 9, 2021 | Blog
Before becoming a marketer, I wrote business research reports for large companies. I interviewed some very smart people along the way. Some of the best bits of wisdom I received were the ones that seemed the most obvious. At one point, I interviewed an executive who...
