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business and marketing advice for painting
contractors
Do Homeowners Dislike Being Asked for Reviews?
We have spoken to quite a few painting contractors who have told us that they don’t like to bother their customers by asking for reviews. Is that feeling justified? Do homeowners dislike being asked for reviews? Thankfully the good people...
How Your Potential Customers Read Reviews and What They Do After Reading Them
We have not been shy about emphasizing the value of customer reviews. The recently released Impact of Local Business Reviews on Consumer Behavior report by Moz features a survey they had conducted with 1,300 people in September 2022 that...
Photos Can Be Your Best Selling Tool
Are you taking enough photos of your work? We talk to a surprising number of painting contractors who don’t have photos of their most recent jobs. This is a missed opportunity! Here’s why photos can be your best selling tool. 1....
Watch Out for Predatory Marketing Companies
Unfortunately the marketing industry is overloaded with businesses that thrive on using fear and misleading tactics to get the attention of small business owners with the sole intention of selling their services. Painting contractors are...
How Consumers Look at Online Reviews for Painting Contractors
You may hear many people talking about how reviews are important. But how important are they and how often do consumers use reviews to help them decide what painting contractors to reach out to? Thankfully we have data from BrightLocal’s...
How Painting Contractors Get Business by Getting Found Online
What do people do when they need to find a local service provider? The vast majority of people now search online to find local service providers. Some people ask a friend they trust if the situation arises, and those recommendations are...
Social Media Tips for Painting Contractors
Social media can be tricky to use effectively for any small business. It can be a massive time suck. It’s easy to confuse activity with progress. And one controversial post can ruin a reputation you spent years (and maybe decades)...
2022 Organic Search Ranking Factors 11-20 for Painting Contractor Websites
With 93% of consumers using the internet to find local businesses, painting contractors with websites that show up high on Google's search engine results pages are highly likely to receive lots of calls from potential customers. But how...
Top 10 Organic Search Ranking Factors for Painting Contractor Websites in 2022
How can you get your website to show up higher in the Google search results? That’s a question that painting contractors across the country ask themselves semi-regularly and that website providers like us ask ourselves on a daily basis....