4 Mistakes Painting Contractors Make with Their Website

4 Mistakes Painting Contractors Make with Their Website

For painting contractors who don’t have a physical location your website is your storefront. It is most likely the biggest interaction a potential customer will have with your business before they decide to call you or not call you. Even if you are a larger painting...
Why Facebook Is a Bad Substitute for a Website

Why Facebook Is a Bad Substitute for a Website

We have heard several painting contractors tell us, “We don’t need a website, we are on Facebook.” If you have enough business from your current customers, you don’t need to build any more business relationships, and all of your customers follow you on Facebook,...
Cyber Security Lapses That Can Cripple Your Painting Business

Cyber Security Lapses That Can Cripple Your Painting Business

Have you recently heard a news report about a large company suffering a cyber attack and thought to yourself, “I’m glad that our painting business is too small to worry about those types of attacks”? Unfortunately, the truth is that you do need to worry about cyber...
SEO Deeper Dive – Local Links for Painting Contractors

SEO Deeper Dive – Local Links for Painting Contractors

I had the great opportunity to facilitate Brain Meld sessions on Search Engine Optimization (SEO) at the PCA Expo in February. One of the key topics that kept coming up during the discussion with painting contractors was local links. As I emphasized the importance of...
SEO For Painting Contractors

SEO For Painting Contractors

A great way to define SEO for painting contractors is – all of the actions taken to get your website to show up at the top of Google search results when somebody searches for the services you provide in your service area. Building on that definition – some things will...